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Color Theory

The Psychology of Color – The perception of color is somewhat subjective; however there are some color effects that have universal meaning. Colors can also evoke a range of emotions from good to bad, the Ying & Yang of color. Below are some examples using the primary colors:

Red – bright, warm red color evokes strong emotions. It is associated with love, warmth, and comfort. However it is also considered an intense, or even angry color that creates feelings of excitement or intensity.

Yellow – this bright color is often described as cheery and warm. Yellow is the most fatiguing color to the eyes due to the high amount of light that is reflected. Yellow can also create feelings of frustration and anger.

Blue – described as a favorite color by many people and is the color most preferred by men. Blue calls to mind feelings of calmness or serenity. It is often described as peaceful, tranquil, secure, and orderly. However blue can also create feelings of sadness or aloofness.

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Business Opportunity For Women

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Every neighborhood has one, the person you go to for advice on how to fix a leaky faucet or how to reupholster a chair or what color paint is best for the family room. In their neighborhood, Florence Jones was the go-to neighbor for design, technology and how-to for home improvement projects. Susan Mintz was the go-to neighbor when it came to paint color and home renovation. These long-time neighbors and work-from-home moms joined forces in 2007 to join the booming home improvement industry: they combined their creative talents and strengths to create Arlington Color Consultants, and later, America’s Color Consultants, a national franchise for women who want to work for themselves, continue reading.

 

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Color Trends

McCormick Paints Color of the Year – Alsot Olive, a pale yellow with olive-green undertones, balances the energy and warmth of yellow with the calmness and composure of green. The warm yellow-green hues of Alsot Olive are understated, radiating a subtle splash of color.

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Yellow, a color associated with happiness and enlightenment, has been out of the color and design scene for quite some time, but is rising to the forefront for 2016. Alsot Olive captures the latest trends in design, making this an eye-catching choice for Color of the Year. McCormick Paints Color Consultant, Liz Stone notes, “This chic-yet-simple color delivers energy and brightness to your walls, while remaining a very practical and inviting color.” Alsot Olive proves that practical doesn’t have to mean colorless.

See more at: McCormick Paint – Color of the Year

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Why Become An America’s Color Consultant

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This is a personal note: I love my career! – I have a son still in school and aging parents, my weeks are unpredictable. Having a flexible work schedule is the most valuable luxury I have. The bonus is – I love what I do. When you love your job it is not work. I love helping people choose the perfect paint color. Every client, every home, every job is different and unique. My job never feels like a routine. When I go to work I have to use my knowledge, experience and my skills to help all my clients chose the paint color(s) that are just right for them and their homes.

If you are looking for a new career, come join us for a informational coffee on Saturday, January 30th, 10 am to 12 noon in Warrenton VA. Located 3.5 miles from historical Warrenton, vineyards and beautiful country side. Call 703-241-8548 to RSVP and for location details. Limited to 20.

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Artist Showcase

3D Floors – If you can not decide on bathroom tile, perhaps a 3D bathroom floor is for you? 3D flooring will take your room in a very different direction. It’s amazing how a room can be transformed with images painted on the floor. The amazing thing about the 3D images will be the realism felt just by looking at the images. Imagine an ocean just below your feet.

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http://www.murafloor.com

http://www.alibaba.com/showroom/3d-floor-murals.html

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Home Improvement Tip

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Behr Paints “Marquee” – I have been meaning to test this paint for awhile now, I should have done it long ago. It is a great paint! It applies as well as any other mid to high end paint. It is guaranteed to cover in one coat and it did. At under $50 a gallon the price is right and because it is guaranteed to cover in one coat, I used half the quantity and it took less time. The important thing to remember when using this paint, don’t spread too thin – let a thicker coat provide the coverage. I painted (below) an accent wall which was a darker shade of the existing color, not sure if one coat coverage will be as successful if you are painting a light color over a darker. (I’ll try that next)

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Home Decor

Front Door Decorations – Forget red and green this year: why not introduce the colors and style your guests will find inside right at the front door!
A coastal vibe home could have starfish (sporting a bit of glitter) atop a driftwood or grass wreath; a mid-century home decorated in neutrals may have a monochromatic wreath in shades of cream, but with a lot of texture. A really modern home might have a wreath made up of just a series of circles! A traditional home could use fresh fruit and mini-pineapples, and their non-traditional counterparts could use plastic fruit that has been totally glitter-bombed.
Got kids? Make a wreath of tiny toys, dinosaurs, farm animals, along with reindeer, snowmen and Santa. Is there a nutcracker collection inside? Make a wreath of small nutcrackers for the front door.   If you have access to lots of pinecones, get out your craft paints and put the kids to work; then attach each (pinecone, not kid) to a color-coordinated ribbon, gather together and hang as a grouping – fabulous!
Internet search for ideas: you can get very specific with your ideas in a Google search and then look under “images”. The inspiration is endless! Shop your home, be creative and have a beautiful, colorful holiday season!
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Color Trends

Pantones Color of the Year – 2 is Better than 1.

Before Benjamin Moore and Sherwin Williams chose colors for the year, Pantone was the sole source. Their choice was determined by extensive research of consumer buying trends. Once they chose a color it inspired furnishings, clothes, paint and advertising trends for the upcoming year.

This year, during our turbulent times, we are in need of respite and relaxation. Pink calms the wild beast and blue inspires serenity. Lets hope it works.

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https://www.pantone.com/color-of-the-year-2016

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Color Trends

Sherwin Williams 2016 Color of the Year

Alabaster

A hue symbolic of new beginnings, Alabaster (SW 7008), is Sherwin-Williams 2016 Color of the Year. At a time of interconnected commotion and overstimulation, Alabaster offers a sense of personal solace and revival to weary minds. It is the true neutral to set the tone for 2016.

“Alabaster represents a straightforward and necessary shift to mindfulness. It provides an oasis of calmness, spirituality and ‘less is more’ visual relief. Alabaster is neither stark nor overly warm, but rather an understated and alluring white.”

Jackie Jordan, Sherwin-Williams director of color marketing. Sherwin Williams

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What is a Paint Color Consultant?

A Paint Color Consultants use their knowledge of color theory and psychology, to help their clients select paint colors and paint color schemes to fit the desired mood and response for a particular setting. They take into consideration personal belongings, lighting and preferences of their client.