Gray is Everywhere
Gray is the new “hot” color. It’s recently become more popular than it’s neutral cousins, taupe, beige and ivory. It’s the new must have color that’s considered contemporary. It is flexible in any room, for any mood and every setting.
Grays are the perfect neutral. Lighter, softer grays have a more feminine feel while the darker, heavier grays have a more masculine feel. Grays can be more complex as undertones take on shades of purple, browns, blue, and greens that all add an extra layer of complexity to the gray. Grays with green and blue undertones may remind us of the sea, while grays with brown undertones have a much warmer effect similar to taupe and beige.
In color psychology, gray is the color that represents peace and balance. It is calm and safe. It is practical, simple and reliable. It’s the classic. It is the perfect neutral. So why are we seeing so much gray recently?
Because, with shades of gray from nearly white to nearly black, and various undertones of all colors, there is a shade of gray certain to please everyone.