One of the most popular current home decor trends is removable peel ‘n stick wallpapers and murals. They are being featured on all the home decorating shows and are available everywhere – in stores, online, specialty stores, even Target! And they’ve come a long way from the days of contact paper: there is a wide variety of styles, patterns and colors available. They are perfect for mercurial personalities who don’t/can’t commit to a permanent wallpaper design, those who like to change up a space on a regular basis, and also for renters who have to change their space back to “blah” at the end of a lease. As with every product there is a wide range of quality, with complaints that range from toosticky and not repositionable to a lack of stick-ness. It is best to read product reviews before committing to a specific product.
Alexandria artist Ashley Spencer has been at the forefront of the removable wallpaper trend, designing and creating custom and semi-custom wallpapers and murals since 2009. The company creates unique, gorgeous repositionable, removable and reusable wallpapers and wall murals. Ms. Spencer has noticed that since the pandemic people are anxious to bring elements of nature indoors. Her clients like the instant gratification that comes with peel ‘n stick products, but are taking the time to research and purchase quality products like hers. Casart wallcoverings are print-to-order, which adds a sustainable practicality to her high-grade designer wall coverings.
Check out Casart’s website casartcoverings.com and for help with color and pattern selections, you can always turn to your friendly neighborhood America’s Color Consultant!
Birds & Birch, Cloud Murals and Shell Fish Tropical.
Everyone paints their homes, not everyone can choose the perfect paint color.
With vaccinations widely available and social life opening up, millions of Americans are reassessing leaving their home offices to return to their work spaces. The Washington Post reports there is growing evidence that a lot of people are “reassessing what they want to do and how they want to work.” Thousands of jobs remain work-from-home and will remain so even as businesses reopen their office space. Many have found they Iike working from home and don’t want to return to the office.
America’s Color Consultants (ACC) is a business opportunity particularly suited for those creative/artistic types who have found that working from home has proven to be desirable, and for those whom the pandemic has taught that life is short. ACC consultants own their own business, and thus own their time – working part-time, full-time, even overtime if they want. They meet a wide variety of people and provide a valuable, efficient service all the while exercising their creative muscles. And they operate their business from a home-based office.
There will be those who will happily return to their pre-pandemic work environs, but for those who seek something different, there are numerous opportunities for individuals to use their unique talents to both earn a living and satisfy their soul.
When working with clients to develop a color palette for their homes, I am often met with the sentiment “I don’t want my house to look like a clown house.” These clients fear color. As a trained artist and color expert, I use the four S’s to help them select what will be their ideal color solution.
Simplicity, Strength, Sizzle, Sophistication. These Four S’s have been used for decades as the foundation in graphic design, interior design, architecture and most creative fields. In each category the S’s might differ somewhat, but the general idea remains the same.
Simplicity – The simpler something is, the longer its life. When things are simple we do not tire of them as quickly. If you do not plan to paint for another 20 years, consider choosing this path. An example of this is a monochromatic color palette. Simple does not necessarily mean all white or beige.
Strength – This can mean something different for each person. For paint it means a bold, saturated paint color.
Sizzle – Some people just like things that are exciting – colors that create energy. Complementary and analogous colors can also create this color energy.
Sophistication – In the paint world this can also be defined as classy, refined or elegant.
Sophisticated color does not shout at you, and does not stand in opposition to its furnishings. These colors usually fall into the mid-range of intensity.
From Left to right: Bohemian Lace (HGSW-4052); White Diamond (BM-OC-61); Pure White (SW-7005); Alabaster (SW 7008).From Left to right: Mindful Gray (SW-7016); Revere Pewter (BM-HC-172); Classic Gray (BM-OC-23); Collingwood (BM-OC-28).From Left to right: Antique Glass (BM-CSP-695); Sea Salt (SW 6204); Borrowed Light (Farrow & Ball); Aleutian (SW 624l).From Left to right: Full Moon (SW 6679); Napery (SW 6388); Behr P270-2 September Morning; Kilim Beige (SW 6106).From Left to right: Urbane Bronze (SW 7048); Grizzle Gray (SW-7068); Stargazer (SW-9635); Lichen (Farrow & Ball). From Left to right: First Light (BM 2102-70); In Bloom (Magnolia), Dune Grass (BM 492); Behr RD-W14 Aria Ivory.
Sherwin-William paints are indicated as SW, and Benjamin-Moore as BM.
Happy New Year! It’s that time when all the new paint “colors of the year” have been revealed. And there is a hue for everyone! There are soft, muted colors, colors born in nature, bold colors, and dark, moody colors. You can easily Google “Paint Colors of the Year 2021” and find links (and lengthy tomes) from all the popular paint manufacturers. Some of these colors will prove to be trendy – lasting 4-8 years in popularity, and several will prove to be a fad – out of favor in just a year or two.
Many of the shades you see among the major players were developed in coordination with the home decor and furnishings industry several years ago. That’s why you find lots of items that “match” among those manufacturers in any given year. The past several years have seen the continuation of the neutrals trend with the current favorite, gray, now moving from the cooler shades toward the warmer ones being referred to as “greiges”.
America’s Color Consultants often work with people who have had their current furnishings from “a few” to “many” years and more often than not, want a refresh as opposed to a total home redo. Consequently, we are working with fabrics and colors that are not currently “on trend.”
When a client wants a more “modern” color (currently meaning gray) we see which of the beautiful neutrals on the market will work best with their rugs, drapes, furniture, light sources, etc. Because grays are actually black and white paints tinted with color, there is a gray shade of every color.
Over the past 15 years ACC has consulted hundreds of times with homeowners and small businesses and enjoyed the insights of national paint manufacturers and local paint stores, realtors and home owners. We have put together our first ACC Collection of Real Life Favorite Paint Colors (ours and our clients!). A few are personal favorites and colors we would love to spec for someone with bold ambitions; others have proven to be very popular for those planning to sell their properties in a few years; changing from a bright to a neutral; and several are those colors that have proven time again to be both popular and tried and true for clients on the east and west coasts.
Color is SO subjective and there are many factors that are considered when searching for a new paint color. We never push our own personal preferences, but when asked we certainly offer them! Our job, of course, is to educate our clients, guide the process, and assist in identifying the color that makes them say “YES – that’s it!” Experience, product knowledge and industry familiarity make us a valuable tool in your home improvement arsenal!
America’s Color Consultants Real Life Color of 2021 is Agreeable Gray (SW 7029).
While the name of this shade may elicit a yawn, and suggests it is neutral to the point of non-existence, nothing could be further from the truth, in our opinion.
This versatile shade of greige is happy to play with everyone. A medium light shade, it has an Light Reflective Value of 60, so it reflects a fair amount of light, but won’t wash out, and looks great with white or natural wood trim. It works well in any room with any furniture style and loves complementary earth tones. It can stand up to bold accent colors, too. It can comfortably be used in one room or the entire house. It has been a popular choice for all these reasons for the past 10 years with our clients and shows no sign of slowing down any time soon.
A few years ago, I received a call from a desperate homeowner. She told me she had hired an interior designer, and she just hated her new living room. She told me that the room was beautiful, but she just felt something was wrong.
When I arrived for the consultation, I looked at the room: it was beautiful. She had paid about $14,000 for the new furnishings and paint job. So why did she feel it was not right?
It was because she hated blue, and the entire room was decorated in shades of blue.
Behr Peek-A-Blue T17-04
What is the difference between a paint color consultant and an interior designer?
Not all interior designers are experts in color or paint. They are experts on styles and products. Color is often just a single class in an interior designer’s degree program. Interior designers make their money on upselling products – buying at a significant professional discount and reselling to the client. The paint color of the room is often dictated by the available products for that year.
The Color Marketing Group works on forecasting future color trends which then defines product development and the colors that will be used that season. Interior designers often follow trends and buy those products for their clients.
Paint color consultants are experts on color. Their training is all about how paint is made, used, applied and perceived. Paint color consultants can improve the look of a room with color, at the same time using either existing furnishings or new. Understanding a client’s color perception and mutual communication is key. A good consultant will listen closely to the likes and dislikes of their clients, and will consider lighting, use and mood when helping select the perfect color for a specific space. Not everyone wants to change everything: nor can they afford to. A carefully selected paint color can go a long way to refresh any space.
So what did we do for the desperate homeowner? We could not do anything about the blue patterned rug and blue sofa and blue chairs. We DID change the color of the walls to a soft shade of white, removed some blue pillows, changed out the blue chairs with others we shopped from another room, and recommended the use of an analogous color (that we selected together) for accents to distract from the blue overuse.
Now she loves her new living room.
(BTW: We would never recommend blue if blue was strongly disliked.)
Hint: It’s not cheap! As members of the home improvement industry, we at America’s Color Consultants (ACC) are very lucky to meet and exchange ideas/information with people across the region, country, and even other parts of the world!
Below you will find a link to an extensive overview/analysis of the steps and costs of redoing plaster walls provided by a new colleague, Jen Miller of Jen Reviews. While dry wall is now the most common type of wall surface found in ACC’s work areas, those with older homes (and/or high budgets) should find this well-researched piece of interest. We would venture to say that lath and plaster work (found in most 40’s/50’s built North Arlington homes) is now considered a specialty field and prices for these vanishing plasterers’ expertise will reflect that.
Thank you, Jen! Jen Reviews are packed with lots of good information and excellent research on a wide variety of food, fitness and home products. Jen’s team of reviewers are all experts in their sometimes-niche fields. Check it out. The referenced article was originally published by their sister site, Happy DIY Home.
Going into a new decade, I am observing a strong movement towards “creativity”.
We are living in the Modern Era, which has included the Space Age and the Dot Com era, both based on science and technology. During the last 20 years I feel the Arts have been disregarded. Five years ago a guidance counselor at my son’s high school told him there was no point in taking an art class, because there are no jobs in art. I was horrified! Everything around us is, was or will be created by an artist: the computer you use, the car you drive, and even the label on the can of tomatoes you buy, all were designed by an artist.
Lately we are beginning to recognize this creativity. You can see it all around you. Paint colors for homes are no longer just shades of white or beige. Paint manufacturers are putting more time and money into promoting paint colors: everyone has a “Color of the Year.” We are seeking out more creative and unique products for our homes. Food products are more creative in stores, and presentation, in addition to taste, is an important element at restaurants.
In our era of shrinking job stability and stagnant wages, people are finding ways to generate additional income through their creativity. A “side hustle” is a common second or even third job. Creative sites such Etsy.com offer unique creations such as this Starry Night Birdhouse or Fantasy Hoof Boots . Visit your local farmers market and you will see that we are even becoming more creative in our local food products such as Immortal Mountain Chocolates.
If you have a creative urge, but don’t know where to start, a subscription to a site like mybluprint.com might be the answer. With on-line tutorials in everything from quilting and photography, to jewelry making and cake decorating, it is a fun way to exercise your creative muscles. Perhaps you caught the competition “Making It” hosted by Amy Poehler and Nick Offerman. The goal of the show was simple: to encourage everyone to “Make It”! It was a “Project Runway”-styled show for crafts people with different skills and backgrounds in which the makers were given projects to create each week. The variety of creative skills and imagination on display was staggering: both impressive and inspiring.
Why all this creativity? Perhaps it is the resurgence of concepts such as Ikigai that are driving this new age of creativity. This Japanese concept means “a reason for being.” The word “ikigai” is usually used to indicate the source of value in one’s life or the things that make one’s life worthwhile, the word translated to English roughly means “thing that you live for” or “the reason for which you wake up in the morning.” Read more at en.wikipedia.org.
America’s Color Consultants franchise model fits perfectly into this new trend. We offer a home-based business which you can pursue part time as your “side hustle” by adding creativity back into your life. A great way to start the next decade.
Fall is a very busy time of year for my business: lots of people are sprucing up their homes for the holidays. My appointment schedule is booked two weeks out, which I note to potential new clients when they call.
Recently, I had an appointment with a new client. The day before our appointment, she called to cancel saying that her painter had a color consultant who he would send over for FREE. I told her I understood and wished her well. A week later I received a desperate call from the same woman telling me that the house was half painted and it “looks awful!” and can I come right over?
Sadly, I had to tell her that I was booked for the next two weeks! She also told me a bit more about the painter’s “consultant”, who did not ask her anything about her own preferences, didn’t look at her furniture or use any kind of process to help with paint color selection. No samples were provided and she felt strong-armed to use the colors they recommended.
I hoped I could fit her in, but the timing for us both couldn’t be worked out.
Over the last 15 years as a paint color consultant, I have developed a personalized process to assist my clients with their selections, so that they love the colors that they paint. My system is now used by all our America’s Color Consultants franchisees and we offer customer satisfaction. What does “customer satisfaction” mean? After your paint color consultation you can text or call us and we will continue to help you tweak the color selection until it is perfect.
Painting your home is an expensive proposition. While there may be painters with a very good eye for color, there are others who are just excellent painters. Paint color consultants are talented experts who are specially trained professionals – and do the job right the first time. Take your time and don’t feel rushed to make a decision.
While franchises create the basic framework for a business, that doesn’t mean they would micromanage all decisions that the franchisee makes. In fact, most of the day to day dealings are up to the franchise owner, including who they hire/fire, where they advertise, what events they host, or any other similar details. The guidelines put in place by the franchise aren’t there just to tell people what to do – they’re tried and proven methods for success. Many of the guidelines are put in place to maintain the franchise brand.
Misconceptions 2- Franchises are too expensive
While the startup costs for certain franchises can be expensive – even exorbitant – that doesn’t mean all of them are: the price is much less if you’re operating a home- or service-based franchise rather than opening a chain restaurant, for example. Besides, the most common occurrence in franchising is a one-time franchise fee which is used to set-up and train the new franchisee. An additional royalty paid to the franchisor is also required. Royalties support the cost of additional back office services provided for the franchisee.
Misconceptions 3- Franchises are not small businesses
Most people want to support small businesses over big ones, and that’s great! Support the local businesses run by people in the community. However, that often does include franchises- just because there’s a bigger corporation involved farther back in the start of the company, doesn’t mean the local chapter of it isn’t owned by a mom and pop couple who wanted some support starting out.
Misconceptions 4- Franchising only applies to fast food
This is patently untrue. While the most visible franchises out there are fast food restaurants like McDonalds and Dairy Queen, that doesn’t mean every franchise is built from milkshakes and French fries. There are pest control, house cleaning and even doggie day care franchises. If the business in question is a chain, then the chances are that it may also be a franchise.
Misconceptions 5- Having a franchise will instantly make you rich
In many ways, being a part of a franchise is a lot like taking a short cut in building your business. A lot of the trickier parts are already set up from you, and there is built in support and ways to make it work, but it doesn’t mean every franchise location is successful. It takes hard work and determination to make a business successful, even if you have a franchise backing you up. Are you ready to put in the work?
You may have noticed that there is a lot more brass showing up in home goods stores and design magazines. For many, many years, stainless steel and brushed nickel were the metals of choice for home rehabbers and builders. Sleek, cool and modern, silver was everywhere – appliances HAD to be stainless and faucets and fixtures and hardware went along for the ride.
Brass has had its hey-day several times over the decades and it’s once again being highlighted in a big way by interior designers and home décor magazines that both set and follow trends. The addition of brass is being cited as a “trend” for 2018 by House Beautiful, Home & Garden, Elle Décor, Pinterest, Mansion Global and USA Today, to name a few. This time around it’s not brightbrass, but brushed, satin tones, unlacquered brass that you’re seeing.
Why brass now? There are several reasons: (1) brass is timeless; (2) a little goes a long way; (3) the different tones of brass complement all colors beautifully, from the deepest indigoes in favor at present, to the lightest blushes and grays; and (4) brass works well with other metals. Don’t hesitate to use it along with your stainless appliances and brushed nickel or chrome faucets.
You don’t have to swap out everything to enjoy this trend: brass can be the jewel that brightens and refreshes an entire space. A brass lantern or cabinet pulls or mirror may be all you need. Brass remains popular (go ahead, admit you like it!) because brass is golden and gold represents a certain level of luxe. The value of a richly patina’d, real brass fixture endures. With its rich history, brass is the comfort food of home décor.
